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Akimbo: A Podcast from Seth Godin

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Zappos - Is Customer Service the Answer to the Phone on the First Ring?

Zappos was built on the idea that customer service is how we're going to grow this business. Unlike other companies, Zappos rewards its employees for staying on the phone. The record is seven or eight hours for one customer service call. "Customer services are costing us too much," says CEO Tony Fadell.

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