Eggplant: The Secret Lives of Games cover image

04: Making the Spelunky 2 trailer with Derek Lieu

Eggplant: The Secret Lives of Games

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The Importance of Cold Open Trailers

I think cold opens are really really important like you see all those movie trailers where they have like the teaser for the trailer you're about to watch which everyone hates because it's obnoxious. But apparently it works. You know people end up watching the trailer more often if it has one of those things at the beginning then if it doesn't. So I try to build that just straight into the trailer just by having you know gameplay as soon as possible. The whole opening sequence is like one take so to speakYeah and it's basically also it's earning good will with the audience is okay you liked that okay now I can slow down a little bit now that you're invested. Toa Muske

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