Comparing binary-outcome trades and custom builds

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I sat down with Jameson to break down how he went from a high paying finance career to building a multi million dollar home services business from scratch. We talked about why testing ideas matters more than overthinking, how he validated demand before committing, and why simple high ticket services like deck building can be incredibly powerful when done right. Jameson also shared very tactical advice on branding, pricing, lead generation, and why speed to lead and social proof matter more than most people realize.

You can find Jameson on X here: https://x.com/jamesonhaslam

Enjoy!

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