AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
The ONLY Marketing Number that matters | Ep 176
The Game w/ Alex Hormozi
What Is the Lifetime Value of the Customer?
We have a lead rit now, from that lead, you then have a schedule rate of some sort. What percentage of the people are opting in, thank god. And then from that clothes, you have your upront revenue, in which cash is collected upon the first transaction. And then the lifetime value, which is what you re expecting to collect over the life of the customer, right? So as a rule of thump, just as you gys know, you want to have a three to one or higher m l t vcacration,. Which means a lifetime value of the customer to the cost of acquisition.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode