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The Zone of Deployment: How Can You Know When to Invest?

Every Audio Essays

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The Zone of Deployment: Investing Considerations and the Rarity of Successful Startups

This chapter emphasizes the importance of considering business quality, asset price, and portfolio construction when investing. It discusses the historical focus on business quality and presents statistics on the rarity of businesses that can create significant wealth. The chapter also highlights the artificial inflation of startup value and the high number of unicorns without exits.

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