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17min chapter
Advice Line: How To Build A Digital Marketing Funnel From Scratch (Joe Eck)
Advisor Marketing Made Simple
Mastering SEO and Content Strategy
This chapter explores the significance of creating high-quality, SEO-optimized content as a means to attract and engage potential clients in digital marketing. It emphasizes the necessity of a well-structured marketing funnel and the careful balancing of various marketing strategies, including email marketing and social media, for sustained growth. Additionally, the speakers warn against the temptation of quick wins in marketing and stress the importance of authentic content creation that addresses the specific pain points of the target audience.
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