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AI, SaaS, and scaling from Poland | A conversation w/ the head of IR at Text S.A.

The Dutch Investors

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Navigating Customer Service in SaaS

This chapter explores the collaboration between a SaaS platform and IKEA, detailing the improved customer service initiatives that began in Iceland and expanded to Poland. The speakers emphasize the importance of adapting onboarding processes and highlight the ongoing evolution of their offerings, including automation tools. Using an intriguing comparison to Formula One cars, the discussion illustrates the complexities of product development, customer feedback, and the need for continuous improvement in the tech industry.

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