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6min chapter
Optimizing In A Changing Economy -- Ross Andrew Paquette // Maropost
MarTech Podcast ™ // Marketing + Technology = Business Growth
Optimizing Marketing in a Changing Economy
This chapter explores the current state of marketing in an evolving economy, highlighting the impact of machine learning and the diminishing effectiveness of traditional channels. It discusses the rise of small influencers, challenges with privacy legislation, and the importance of creativity and optimization in this uncertain landscape.
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Discover
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