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16min chapter
Nike
Acquired
The Birth of Nike: A Deep Dive
This chapter examines the origins of Nike through the lens of three key books, revealing the intertwined stories of its founders and the early challenges they faced. Highlighting figures like Bill Bowerman and Phil Knight, it explores innovative coaching methods and the birth of athletic footwear concepts that would disrupt the market. The narrative also delves into historical rivalries and influences from established brands, illuminating the dramatic evolution of Nike within the competitive landscape of sports brands.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode