The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

395: Dreamdata: Scaling a SaaS to 7-Figures with Perseverance - with Lars Grønnegaard

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

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Navigating the Journey of Outbound Sales to Inbound Success

The chapter details the founder's experience in hiring salespeople for outbound sales, refining strategies for quicker results, and transitioning to a period of inbound selling. It emphasizes the use of LinkedIn for inbound marketing, community-led growth, and personal engagement with the audience. Additionally, it discusses the challenges faced in scaling sales, the importance of a formal sales playbook, and aligning sales strategies with the product for optimal results.

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