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3min chapter
US election: Do celebrity endorsements work?
The Global Story
The Impact of Celebrity Endorsements on Political Campaigns
This chapter explores the role of celebrity endorsements in enhancing political campaigns, focusing on their ability to create community among supporters and draw in new followers. It also touches on the growing trend of celebrity involvement as elections approach, alongside research on its impact on civic engagement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode