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Chobani CEO Hamdi Ulukaya’s “Anti-CEO Playbook”
ReThinking
The Anti-Ceo Playbook
For-profit companies are stereotyped as competent, but cold and uncaring. Their stereotype is sort of hapless and incompetent; nonprofits are the opposite. I can't tell you now that I started this business just because I wanted to be against the typical companies," he says. "I want to create a new way of business"
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