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14min chapter
How we Got Milk
Explain It to Me
Unveiling the Deep Roots of Milk Promotion in Schools
This chapter explores the historical origins of milk promotion in schools, dating back to the 1700s and tracing the influence of figures like George Cheney in advocating for heavy milk-based diets. It delves into the reasons behind schools' emphasis on milk consumption, touching on the intertwined relationship between the dairy industry and educational institutions. The chapter also discusses the conflict between the dairy industry and schools over promoting milk consumption over alternatives like bottled water, revealing the complex history of milk's prevalence as a staple food item.
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