How to Find Customers That Care About Your Black Leather Shoes

If you're not talking about this on your website, they're not going to find you. You need to have that content relevant and ready to read. And as you said, like sort of covering all bases and all linked together from your core pages,. That's how you're going to get these users to the website with their search terms. Then obviously linking to your products, we want to create that journey. So that once they read that content, they can then go and find the relevant product that you're selling to them.

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