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Ep. 472: How Beauty Brands Maximize Social Selling, with Julian Reis of SuperOrdinary

Fat Mascara

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The US Is the Most Innovative Country in Beauty

I would say the US is, by far in my view, the most innovative. The number of brands that we see come across our desk, we have probably 2,000 brands in our pipeline right now. We're always very inquisitive as well, because someone out there may have this magic formula that really is exciting.

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