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131 - Matt Kelly - £11 Million From A Kitchen With Neon Beach, Launching SpaceGoods

The Frankie Lee Podcast

CHAPTER

The Brand Name and the Color Palette and Then You Pick the Product

"I've been out of the game for like nine months at this point so i've decided to run into business" "A lot's happened since then it's quite weird. I remember feeling like my brain was rusty as well and even when i launched the brand a few months later  i'd felt like i'd just gone into like weird"'You design the brand name and the logo and the color palette before you even pick the product yeah always always that is especially in this case' 'If i don't do something in the next year like probably should get going like um a year's a hell of a long time i'm more than a year but you get the point'

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