
S2 E36 - Why You Should Be Using Zero Click Content In Your Paid Media
Stacking Growth | The B2B Marketing Podcast
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Influencer Marketing
Amanda Refine: One thing I would encourage people to do is looking at influencer marketing a little bit differently. She says you are paying to tap into their audience, but you are also paying for the content creation. Refine: Letting them infuse their own brand and their point of view to their audience will resonate with their audience.
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