Is This a Pro Active Experiment?

Marketers should always be questioning things, especially home page real estate that's getting many views. If you can increase your conversion rate just by like one %, if you get the same amount of traffic, but with that one % higher, it could yield a hundred plus more conversions. That's money right there. You know, that you could be making or leaving on the table if you're not constantly being iterative. So i think it's just something really important that marketers should constantly be working on.