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16min chapter
Embracing Data Storytelling and Personalization to Increase Revenue with Jared Miller from Kendra Scott
The Frictionless Experience
Driving Revenue Growth Through Data and Storytelling
The chapter emphasizes the importance of data analysis and storytelling in driving revenue growth for e-commerce. It showcases how insights from data analysis led to significant revenue and engagement increases by optimizing the user experience. The focus is on simplifying user journeys, leveraging data-driven decision-making, and prioritizing customer needs through personalization strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode