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14min chapter
Vice Implodes. What's Wrong with the News Media Model? (417)
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Challenges and Controversies in Media
The chapter delves into the challenges faced by news media outlets in the digital age, discussing issues like high-profile layoffs, bankruptcy filings, and struggles with sustainability. It also critiques the approach of rapidly scaling up operations with expensive talent, contrasting it with more focused and strategic growth models. The conversation emphasizes the importance of building a strong online presence and gradually expanding to reach a wider audience.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode