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256 - Strategy of Preeminence

The Ultimate Entrepreneur

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Is There a Better Way?

Most people focus on tangible results, but the greatest rewards in life are intangible. Show me is so much more powerful than tell me. People need solutions, not strategy. They need some one to advocate. You are a champion of their best interests. With clarity, you get certainty and with confidence, youre comfortable making decision. Nobody wants to be average. So neither does your client. Don't grasp fat and make them the special, relevant, important, beloved person they are.

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