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13min chapter
Building Data-Driven Sales Processes in the AI Era with Jordan Crawford
The Revenue Leadership Podcast with Kyle Norton
Integrating AI and Data in Sales Strategy
This chapter focuses on the initial steps for businesses to effectively integrate AI and leverage data amidst a vast array of information. It outlines strategies for Chief Revenue Officers to analyze sales segments, gather performance metrics, and refine sales processes with a structured approach. By emphasizing the role of dedicated data professionals and technical expertise, the discussion highlights how to optimize lead generation and enhance sales performance through informed decision-making.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode