One Percent Better cover image

David C. Baker Reveals The Secrets of Elite Advisors

One Percent Better

CHAPTER

The Scarcity Mindset

David Perry: The better your positioning, the easier it is to give insight away. He says people are afraid of cutting off entire segments of possible clients when they declare what you're hoping that they would declare. "It's a really strange perspective because the experts I know would never starve"

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