The Secrets of Patient Marketing for Referrals and Reactivation
The Practice Marketing Podcast
Using Email Marketing for Recruitment
They discuss the importance of email marketing and patient newsletters for attracting new candidates and retaining customers. They mention that email marketing is key for building a list of potential hires, and that it can also be used as a PR move to keep patients engaged with the clinic. They emphasize the goldmine of a customer list and how marketing efforts towards existing patients can lead to referrals and reactivations.
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