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Building an Aligned Community and Effective Marketing Strategies in Web3
This chapter discusses the importance of building an aligned community in Web3 and effective marketing strategies for sustainable growth. It highlights the significance of creating an aligned parties list, accessing distribution through organic influencer marketing, and probing for product-market fit. The chapter also emphasizes the need to understand the purpose and vision of Web3 projects, attract the right people to the community, and focus on long-term planning.