3min chapter

The LinkedIn™ Branding Show  cover image

Are You "OverBranding" On LinkedIn (With AI) for Your Personal and Business Brand?

The LinkedIn™ Branding Show

CHAPTER

The Quest for Authenticity in Social Media Branding

This chapter explores the dangers of an overly curated online presence, especially on platforms like LinkedIn. It highlights the growing preference for authenticity over perfection, contrasting older platforms with newer ones that prioritize genuine content.

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