AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
MDM Podcast Episode 36 - A practical approach to probabilistic marketing measurement (with Shamanth Rao)
Mobile Dev Memo Podcast
How to Use Statistical Models to Improve Decision Making
Marketing economist says CFOs need to get more comfortable with uncertainty. Marketers are not necessarily trying to grow 100% year over year, he says. Marketing is very incremental and test based and experiment based, so it also demands an environment where you're not being asked to make dramatic decisions day to day.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode