22min chapter

Swisspreneur Show cover image

EP #471 - Harnessing Human Motion Analysis to Create a Digital Personal Coach

Swisspreneur Show

CHAPTER

Navigating the B2B Shift

This chapter explores the transition of a fitness startup to a B2B model in healthcare, detailing capital-raising challenges in the Swiss market and the crucial realization of their technology's niche. The speakers share their emotional journey through setbacks and perseverance, highlighting the impact of COVID-19 and the pursuit of product-market fit. They also discuss the significance of strategic partnerships, mentorship, and effective advisor compensation in facilitating company growth.

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