Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

USGA's Ticketing Evolution: Balancing tradition with modern fan demands - Dan McBride, USGA

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

CHAPTER

Ticketing Turmoil at the Australian Grand Prix

This chapter delves into the frustrations surrounding the ticketing process for the Australian Grand Prix, highlighting technical failures and pricing issues that left fans dissatisfied. It calls for a reevaluation of ticketing strategies to enhance fan engagement and address ongoing challenges in major event ticketing.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner