208 - What is Design Thinking? — with Eric Moore
The Futur with Chris Do
Navigating Design Thinking and Creativity
This chapter explores the impact of Pentagram and prominent designers while addressing the disconnect between the design community and the public’s awareness. It critiques the frameworks of design thinking, emphasizing the balance between creative freedom and structured critique in the design process. The discussion touches on collaborative versus solo work, the value of user involvement, and the misconceptions surrounding simplicity in effective design solutions.
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