The OMR Podcast International – Go inside the minds of the biggest names in digital and tech cover image

with LinkedIn Ad Chief Russell Glass

The OMR Podcast International – Go inside the minds of the biggest names in digital and tech

CHAPTER

LinkedIn's Advertising Products and Strategy

Exploration of LinkedIn's advertisement products, focusing on Sponsored Content and Sponsored InMail, emphasizing precise targeting, limited frequency, and high engagement rates. Discussion on various advertising options offered by LinkedIn and their targeted approach towards LinkedIn users with constrained offsite sponsor content expansion.

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