The Persuasive Power of 'Because' in Leadership Communication

In this Tiger Sisters episode, we sit down with the best-selling author of Unforgettable Presence and LinkedIn Top Voice Lorraine K. Lee to unpack the unspoken rules of communication, visibility, and executive energy.

You’ll learn:

◦ The one word that makes people 93% more likely to say yes

◦ Subtle body language mistakes that instantly kill your credibility

◦ The fix for “Resting Business Face” (yes, it’s a real thing)

If you’ve ever felt overlooked, talked over, or underestimated at work—this episode is your playbook. Lorraine breaks down how to command a room, speak with magnetic clarity, and build presence (even over Zoom).

🎙️🐯 Hit play. By the end, you won’t just sound more confident – you’ll be the person people remember.

Connect with Lorraine here:

👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/lorraineklee/📱 Website – https://lorraineklee.com/

🤳🏻 Instagram – https://www.instagram.com/lorraineklee/

Subscribe & tap the 🔔 so you don’t miss the next episode.

Audience survey: https://forms.gle/jJWK219wzztjRc8W9

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⏰ Timestamps

00:00:00 The invisible rules of presence that no one teaches you

00:02:30 The 0.1-second first impression: what you’re getting wrong

00:05:15 The Resting Business Face trap (and how to fix it)

00:08:21 How to talk about your accomplishments without bragging

00:09:55 “We” vs “I” – the secret language of seniority

00:12:23 Why posting on LinkedIn feels cringe (and how to fix it)

00:14:41 The 3 types of content that go viral on LinkedIn

00:17:24 One word that makes people 93% more likely to say yes

00:21:31 The “email haiku” every executive secretly loves

00:24:31 This body language trick boosts memory recall by 33%

00:30:00 Stop saying “Does that make sense?” – say this instead

00:32:12 Does your boss need to like you to get promoted?

Subscribe & tap the 🔔 so you don’t miss the next episode, and drop a comment and rate us ⭐⭐⭐⭐⭐ on Spotify and Apple Podcasts. 

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🐯👯‍♀️ Tiger Sisters — Your Wall Street & Silicon Valley Big Sisters

Decoding Money • Power • Love

✨ New episodes every Monday | Shorts all week  ✨

We turn Harvard and Stanford MBA case studies and hard‑won tech & finance lessons into frameworks you can use this week.

What you'll get:

▫️ 🚀 Ivy League Cheat Sheets in 30 min – no $250 K tuition required

▫️ Recession‑Proof Personal Finance Rules – salary jumps, automated investing, psychology of money

▫️ Networking Scripts that Work – DMs behind Goldman offers, $100M+ deals, & Fortune 500 partnerships

▫️ Exclusive Sit‑downs with billionaire investors, unicorn founders, & media powerhouses

▫️ Mindset & Life Design Resets – growth mindset drills minus the pricey career coach

▫️ Wellness • Fashion • Habit Hacks that survive 12‑hour workdays, travel, and fun

▫️ ⬇️ Free Templates & Worksheets linked in episodes

Why trust us?

▫️ Cherie Brooke Luo – 100 M+ views demystifying big tech, finance, entrepreneurship,  & MBA life

▫️ Jean Luo – ex‑Goldman, ex‑Snapchat exec, 50+ AI patents, startup investor & advisor

▫️ Together: 4 Ivy degrees • built billion‑dollar product lines • two startups – translated into plain English so anyone can level‑up.

Share this channel with your friends & let’s level up together.

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💛 LET'S CONNECT:
~ CHERIE ~

🤳🏻 Instagram – https://www.instagram.com/cherie.brooke

📱 TikTok – https://www.tiktok.com/@cherie.brooke

✍🏻 My Substack – https://cherieluo.substack.com/

👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/

~ JEAN ~

🤳🏻 Instagram – https://www.instagram.com/jeanluo_/

👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo

🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS

🛍️ Items Referenced:

🍵 Sisters Matcha & Merch: https://⁠www.sistersmatcha.com ⁠

🌀 Everything else: ⁠https://amzn.to/3z0dx5b⁠