The number one thing on social is first, could I get someone to stop scrolling second? No matter how hard you try, no one's ever going to like you. You might as well say something that you believe with intention and try and elicit emotional response. What I try and do with each piece of content is elicit a positive or sometimes a polarizing sensation. My goal isn't to be divisive, cruel, angry, shitty, nasty mean. It is to get people to think.

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