Eshan Ponnadurai (Meta) | Begin with the End at Mind
The CMO Podcast
The Power of Storytelling in Video Content Creation
This chapter explores the guest's journey in leveraging their theater background and diverse cultural experiences to craft compelling narratives in video content. From their work in theater production to advising startups on storytelling, the discussion highlights the guest's passion for storytelling and aspirations to enter the film industry. Insights into the emotional impact of narratives and their process of starting with the end goal in mind are shared, emphasizing the importance of storytelling in marketing.
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