The Sales Management. Simplified. Podcast with Mike Weinberg cover image

How to Give Your Buyers a Dopamine Hit with Buyer First Collaborative Selling

The Sales Management. Simplified. Podcast with Mike Weinberg

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Putting the Buyer First in Sales

In this chapter, the speakers discuss the importance of adopting a buyer-first mentality in sales and how it can positively impact the dynamic between buyers and sellers. They highlight examples of how making small changes in communication can lead to collaborative conversations and increased sales success. Additionally, adopting a buyer-first approach can create a positive internal culture and collaboration within sales teams.

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