Text Kylie a question to be featured on a future episode!
If you’ve ever created a freebie and wondered why no one’s signing up - this episode is your answer. I’m joined by OG blogger, tech founder, and host of the Blogger Genius podcast, Jillian Leslie, and we’re diving deep into the psychology behind lead magnets that actually convert.
We unpack the 6 buying triggers that make people sign up (and buy), how to stop creating “nice to have” PDFs and start building must have offers, and what to do when your freebie just isn’t working. Whether your email list is stalled, or you’re stuck in content chaos, this episode will help you simplify and start building trust that leads to sales.
What You’ll Learn in This Episode:
- The 6 powerful purchasing triggers behind every high-converting freebie
- How to create lead magnets that solve real problems (in under 2 pages)
- Why “boring PDFs” aren’t the problem - but how you talk about them is
- What to test first when your freebie isn’t working
- Tips to stay in your lane (and stop confusing your audience!) and more!
Connect with Jillian:
Website: https://milotree.com
Podcast: The Blogger Genius Show
Free Resource: 6 Purchasing Triggers PDF
My interview on Jillian's podcast: Why Selling in Your First Email Isn’t Pushy - It’s Profitable (And What Most Creators Get Wrong)
Ready to grow your audience with less hustle and more alignment?
START WITH THE QUIZ:
Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality:
⚡️ kyliekelly.com/quiz
NEED CLARITY FAST?
Grab a Business Breakthrough - a 30-minute diagnostic to uncover your biggest growth opportunity right now.
⚡️ $44 - Book here
JOIN THE MEMBERSHIP:
Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy.
⚡️ $77/month - Join here
READY FOR HIGH TOUCH SUPPORT?
Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy.
⚡️ $550/month - Apply here
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