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Should we be trying to build an online audience?

Not Overthinking

00:00

Nothing Is the Only Game to Be Played on Twitter

The goal is to build an audience, but the way you get to the goal is by creating stuff that people find useful. But it's just that the process of creating that stuff feels inauthentic to some people because they aren't the final years knocking the first years for not being their authentic selves. I'm saying it is one very legible game that people can play on twitter to achieve their goal of i want to be a crater on line. Yehat have no issue. That's fine. I think threads are really valuable.

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