Navigating Supplier Dynamics for Energy Innovation

In 2014, Drew Baglino was helping build Tesla's energy division with a passionate, scrappy team. Using parts from Tesla's vehicles, they created the first Powerwall home battery. But as demand grew, they hit a critical bottleneck: cell shortages.

Customers across multiple markets were already excited about the new product, but Drew’s team struggled to keep up with demand. With Powerwall 2 already announced, pressure mounted while the supply chain faltered. And with Tesla prioritizing vehicles,, the energy team was left to "get the scraps and figure it out". 

In this episode, Lara Pierpoint talks with Drew Baglino, former senior vice president of powertrain and energy at Tesla, about building a new product category through bootstrapping and creative resource sharing. Drew shares how a couple dozen "Swiss Army knife" engineers created a residential battery system that would ultimately define the market.

Credits: Hosted by Lara Pierpoint. Produced by Erin Hardick. Edited by Anne Bailey and Stephen Lacey. Original music and engineering by Sean Marquand. Stephen Lacey is executive editor.

The Green Blueprint is a co-production of Latitude Media and Trellis Climate. Subscribe on Apple, Spotify, or anywhere you get podcasts. For more reporting on the companies featured in this podcast, subscribe to Latitude Media's newsletter.