Aligning Product and Customer Growth
Sequence Over Strategy
00:00
Navigating Business Model Alignment for Growth
This chapter explores the concept of business model alignment, highlighting the need for coherence among product mix, customer niche, and marketing mix. Through practical examples, it illustrates how small changes can cause misalignments and inefficiencies, guiding entrepreneurs on how to detect and correct these issues for a more unified business approach.
Transcript
Play full episode
