This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Marketing Survival Tips Post AI & Social (485)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

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The Shift to Independent Media

This chapter discusses the trend of journalists leaving traditional media for independent platforms like podcasts and newsletters. It emphasizes the importance of building personal brands and networks proactively, rather than waiting for job loss. The conversation also highlights the challenges posed by AI in marketing and the implications of new regulatory frameworks in the financial sector.

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