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Building Your SaaS for the Right Persona with Sujan Patel of Mailshake

SaaS Origin Stories

CHAPTER

How to Get Your First Hundred Sales Customers

Mailshake was originally called contentmarker.io, which is probably the worst name for a sales tool. The company changed its name to Mailshake one week before it went on sale. It's easy to use and doesn't require any training or headaches according to customers who have already signed up. "We got our first, you know, couple hundred customers users," he says of their growth.

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