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Running a Competitive Intelligence Program Without a Competitive Intelligence Platform
Healthy Competition: Product Marketing | Competitive Intelligence | Strategy
How to Be a Successful CI Tool at ProMat
If your organization uses Google Suite, it's surprising not more people know about this. Zavo created a Google Doc template for notes that was sort of pre populated with what's the title of the session and then a place for them to dump their notes. He shared the schedule with everybody else in the organization who was going so that he knew who was going to which sessions based on their expertise.
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