The Power of Ideas in Tech Storytelling

What do Raycast, Daylight, Amo, The Browser Co, and Mainframe all have in common?

They all hired Ellis Hamburger to help tell their story.

So this episode is a bit different...

We're going to get away from the pixels and go deep into how you can use language to tell a compelling story about your product.

Some highlights:

• How to tell a story that people care about
• Lessons from the Language team at Snapchat
• Breaking down specific copywriting strategies
• Questions to help you figure out your product’s story
• What we can learn from the CEOs of Snapchat vs. Browser Co.
• How to make your product onboarding unforgettable
• a lot more

• Ellis talks about the Browser Company’s “Peek” video
• Jordan Singer’s Mainframe website
• Daylight computer website
• Ellis mentions the 222 onboarding
• The Permanent website (”design is how its made”)
• Ellis quotes the Build book
• Amo’s “Where did our friends go?” manifesto
• Raycast’s “Why” page and Focus mode