USGA's Ticketing Evolution: Balancing tradition with modern fan demands - Dan McBride, USGA
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
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Intro
The host introduces the episode and discusses ticketing and fan experiences with a guest from the United States Golf Association. Emphasizing the distinctions between professional sports and major golf events, the chapter invites listeners to collaborate on enhancing fan engagement and exploring digital growth.
Transcript
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