#104 - Redefining the standard of B2B tech branding, with Blair Josephs Jansen, Senior Brand Strategist at Equinix
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
00:00
Is It a Club?
The world in which equinix works is full of loads of accinems, right? Like there's so many across all that kind of da on a dictionary we ave lectionar ye. Yet, ye ye. Is there a positive side to all the jargon, acrinums, like just having them create that sense of identity - or do they have downsides? I think it's definitely, when you know, you know ray. And so it's its. It definitely works for for some. But i don't really hear that in my current industry. You want to be regarded in the industry, and you want to be re garded by your peers,. But it
Play episode from 16:02
Transcript
