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2min chapter
040: You Don't Need A Big Audience to Land Big Brand Deals (with Justin Moore)
The HeyCreator Show
Intro
This chapter debunks the myth that a large following is necessary for securing lucrative brand deals, focusing instead on how creators can utilize their unique skills and creativity. It introduces effective pitching strategies, such as the rope method, to help creators stand out to potential sponsors despite their smaller audience size.
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