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4min chapter
S06.EP05 - Branding is Dead & More Marketing Bullsh*t with Mark Ritson
JUST Branding
The Art of Simple Branding: Lessons from KitKat
This chapter explores the fundamentals of branding through the lens of KitKat's effective and straightforward strategy. The speakers emphasize the importance of simplicity in brand messaging while providing engaging commentary and humorous insights into the complexities of brand management.
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