Crafting a Targeted Message in Marketing

Howard takes the moderatorial lead on this episode in which he, Brandon, and Dan are joined by Rob Wells for a discussion of marketing. What is marketing? What's the difference between marketing and PR? What's the difference between a marketing manager and a publicist? How can knowing this help a creator position his or her work? We'll answer these questions and more... Writing Prompt: Come up with 25 words that distill everything you want to say about your next work.

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