Dave and Matt (Marketing Manager at Exit Five) go behind the scenes of our best live session (don’t call it a webinar!) yet. Matt also shares his insights on targeting multiple personas and generating compelling content ideas.
Matt and Dave cover:
- Creating content for multiple personas without losing your brand’s voice
- Secrets to engaging webinars that people actually want to attend
- Top tools and strategies for generating content ideas that resonate
Timestamps
- (00:00) - - Intro
- (07:14) - - Creating Content that Gets Engagement
- (08:17) - - Making Webinar Content Relevant
- (11:12) - - Webinar Content Feedback Loops
- (14:56) - - Using Incentive to Drive Registration
- (19:22) - - When to Use Niche Formats: Understanding Your Audience
- (25:29) - - How to Use Reddit for Content Ideas
- (27:01) - - Using Popular Community Posts for Onboarding
- (29:15) - - How We Do Audience Research
Send guest pitches and ideas to hi@exitfive.com
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