Navigating Future Challenges with AI and Innovation

This chapter explores the complexities of demonstrating ROI for forward-thinking initiatives and the necessity of reframing the conversation around inaction risks. The discussion highlights the role of AI in trend analysis and scenario building while emphasizing the irreplaceable nature of human creativity for true innovation. Additionally, it reflects on IDEO's history of speculative design and the importance of collaboration in recognizing meaningful trends amidst a rapidly changing landscape.